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  Focus on fibre brings fruit and veg into spotlight

  Only a quarter of Brits can identify food high in fibre despite eating about half the recommended amount, according to a new report from M&S, as weight loss medication brings opportunities for fresh produce industry

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  Chilean blues go on marketing offensive in Argentina and Brazil

  One of the Blueberry Committee’s key goals this season is to boost exports to regional markets

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  Berry hard to spot: New puzzle aims to boost winter mood

  Four berries are hidden in a new ’Where’s Wally’-style breakfast brainteaser put together by British Berry Growers to help boost dopamine levels and encourage berry consumption at breakfast

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  Orsero Group confirms intention to enter US market ‘soon’

  Company also plans to open new facilities in northern Spain and Seville shortly, as it pursues long-term expansion plan

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  BelOrta weathers commercial storm as climate warms and consumption cools

  Belgian cooperative launches major branding campaign and opens new sales facility as it looks to reverse recent decline in sales

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  Bayer launches Baya Solara strawberry

  The launch of Baya Solara “sets new standard”, according to Bayer, and reinforces its commitment to providing growers with innovative solutions 

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  Analysis: Dole campaign reflects branding shift for fresh produce

  Company’s focus on brand awareness in France marks pivotal shift in European fresh produce sector, according to Paris-based analyst

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  Government confirms PO funding will not be renewed

  Farming minister Angela Eagle has said the Fruit & Veg Aid Scheme will ‘permanently close’ at the end of this year but future support is being considered

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  Lunar New Year edition of Asiafruit out now

  Lunar New Year preview, Australia export focus and a keynote interview with Rockit Global CEO Grant McBeath headline this issue   

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